BREAKING NEWS: CBS Signs $700M Deal with Megyn Kelly and Candace Owens for New Morning Show to Rival The View—Whoopi Goldberg’s Response Sparks Boycott Calls

In a stunning move shaking up the morning television landscape, CBS has reportedly signed a $700 million joint contract with media firebrands Megyn Kelly and Candace Owens to launch a new talk show aimed at directly competing with ABC’s The View. Dubbed internally as “American Table”, the program promises to blend “hard truths, cultural commentary, and conservative insight” in a live format scheduled for weekday mornings starting this fall.

The move has already ignited a firestorm across social and mainstream media—not only due to the eye-popping financials and the politically charged talent—but also because of Whoopi Goldberg’s explosive reaction, which aired during a recent taping of The View and has since gone viral.

“Let them have their table,” Goldberg said with a smirk. “Just don’t expect people with hearts and brains to sit at it.”

The remark, which drew cheers from the View audience, sparked immediate backlash online from conservatives and fans of Kelly and Owens, who accused Goldberg of elitism, gatekeeping, and indirectly labeling conservative women as brainless or heartless.

The Show: “American Table” Set to Launch With Serious Backing

According to CBS insiders, the new program—currently titled American Table—has been in quiet development for over 8 months, following network research that showed a growing appetite for alternative viewpoints in daytime TV.

The $700 million package reportedly covers multi-year salaries, production rights, syndication deals, and digital extensions. CBS executives are said to be betting big on the show drawing a younger, more politically engaged audience disillusioned with traditional daytime offerings.

“Whether you agree with them or not, Megyn and Candace command attention,” said one senior CBS source. “This is a show for the other half of America—and they’ve been underserved for too long.”

Whoopi’s Reaction: Applause… and Outrage

During a heated discussion on The View, the panel addressed the announcement. Co-hosts Sunny Hostin and Joy Behar expressed concern over the direction of media becoming “increasingly tribal,” but Whoopi’s comments hit the hardest.

“I’m all for hearing other opinions,” Goldberg said, “but we know what this is: it’s a platform for two people who’ve made careers out of pretending truth is a debate.”

Within minutes of airing, clips of the exchange flooded social media. On X (formerly Twitter), hashtags like #BoycottTheView, #WhoopiOut, and #LetThemSpeak began trending, with conservative influencers and commentators rallying behind Kelly and Owens.

Candace Owens tweeted: “This is exactly why America needs our show. Women like Whoopi think they own the conversation. Sorry—we’re pulling up a chair.”

Megyn Kelly responded in a video message: “For decades, certain voices were treated as valid and others as dangerous. Not anymore. We’re coming, and we’re not whispering.”

Viewership Divide Grows

Media analysts say this marks a pivotal moment in daytime television, as audiences increasingly choose shows based on ideological alignment rather than entertainment value alone.

“This CBS move is bold—and risky,” said industry analyst Marla Kent. “But the truth is, The View has monopolized the morning talk format for years. There’s a demand for contrast.”

Meanwhile, ABC has declined to comment publicly on Goldberg’s remarks or the rising boycott calls, though internal sources say executives are “monitoring the situation closely.”

Some critics argue that Goldberg’s comments—while fiery—were intentionally framed out of context for political gain.

“She was making a point about fact-based journalism vs. opinion-based spin,” one former ABC producer said. “But nuance dies on Twitter.”

What to Expect from American Table

While full details are still under wraps, early reports suggest American Table will feature:

• A rotating guest panel of conservative thought leaders, entrepreneurs, and cultural commentators

• Segments on policy, pop culture, religion, and “values in modern America”

• Weekly debates with liberal or centrist voices

• A companion podcast and online platform offering behind-the-scenes clips and extended interviews

CBS is reportedly eyeing a prime syndication slot at 9:00 AM ET, directly overlapping with The View.

Conclusion: A Media Clash With High Stakes

The tension between The View and American Table reflects a broader cultural divide, one that’s been simmering for years but now appears to be erupting directly into daytime programming.

Whether American Table becomes a groundbreaking counter-voice or a polarizing flameout remains to be seen. But one thing is certain:

The battle for America’s morning mindshare just got very personal—and very expensive.